Initial is one of the leading entertainment content creators and producers in the UK.
Forthcoming and recent credits include: 101 Ways to Leave a Gameshow (BBC One); The Whole 19 Yards (ITV1); Total Wipeout (BBC One); Dating in the Dark (Living TV); Soccer Aid (ITV1; ITV4); Coleen's Real Women (ITV2); Paradise Cafe (CBBC); I Can Cook (CBBC) and Emu (CITV1).
Initial has also produced a raft of game shows including 1 vs 100 (BBC One); The National Lottery: Guesstimation (BBC One) and Golden Balls (ITV1).